In the News

Persado is making headlines. Read the latest articles featuring our company, customers, experts, research, and technology.

Persado introduces new API to drive consumer behavior through words

OCTOBER 7, 2022

Persado: motivating customer engagement through AI

OCTOBER 4, 2022

How big data warehouses and AI in data analysis are transforming business intelligence in 2022

SEPTEMBER 26, 2022

Words count: How the language you use arouses emotions in the people you’re trying to reach

JULY 8, 2022

Unlocking the hidden value of language to drive personalisation – Interview with Assaf Baciu of Persado

JULY 10, 2022

Growing Your Business Through AI-Powered Language

NOVEMBER 1, 2021

How RappiPay Mexico is using AI to speak to customers ‘in their own language’

SEPTEMBER 13, 2021

Make every word count.

MAY 11, 2020

BankThink Advice to debt collectors in pandemic times: Watch your language

JULY 16, 2020

How marketers are increasingly using A.I. to persuade you to buy

JANUARY 31, 2020

AI Helps Humana Pitch Flu Shots to Customers

DECEMBER 5, 2019

JPMorgan Chase Taps AI to Make Marketing Messages More Powerful

JULY 30, 2019

Chase Commits to AI After Machines Outperform Humans in Copywriting Trials

JULY 30, 2019

JPMorgan Chase is placing more of its ad copy decisions in the hands of AI

JULY 30, 2019

CMOs Should Help Creatives Get Comfortable With Data

APRIL 12, 2019

Persado shares word-choice lessons from its AI-authoring platform

MARCH 12, 2019

Study: Consumer engagement is all in how you say it

MARCH 4, 2019

Persado: Words Matter

MARCH 1, 2019

How Persado’s AI helped clean water charity take ‘trial-and-error’ out of Facebook ads

FEBRUARY 13, 2019

AI and the Customer: What’s Next for Marketing in 2019

JANUARY 29, 2019

157 Artificial Intelligence Platforms to Help You Grow Your Business

JANUARY 24, 2019