Words that build trust.

Money talks, but talking about money can be tricky. Persado finds just the right words for financial service institutions to personalize communications and strengthen customer relationships.

Grow awareness.

Whether you’re launching a new financial product or repositioning an old offering, Persado knows how to draw the right attention.

64% engagement lift

A global bank promoted paperless statements to decrease service time, reduce costs, and reduce its carbon footprint.

75% increase in loan applications

A mortgage lender used a landing page ad to increase home equity line of credit applications.

Optimize conversions.

Customers often leave applications unfinished. Persado finds the magical words needed to lead interested customers across the finish line.

I’m super passionate about this. CMOs need to skill up in AI and tech if they’re going to drive growth. Our partnership with ⁦Persado⁩ is a big one to help make marketing smarter AND more customer-focused.

Kristin Lemkau

CEO, Wealth Management, JPMorgan Chase

Upsell and cross-sell better.

Make your current customers even more valuable. Persado generates convincing messaging to upsell and cross-sell your financial products.

10% conversion lift

A credit card company increased small business customer engagement with a strong welcome offer and clear “get started” instructions.

Boost collections.

We all need a reminder every now and again. Persado can nudge your customers to make payments, boosting collections.

91% enrollment lift

A Fortune 50 bank drove higher engagement and boosted the number of payments made before the due date.

Accelerate revenue growth with Motivation AI.

Revolutionize content and communications for finance with Motivation AI.

Download the Vanguard Case Study

Find out how Persado can deliver tens-to-hundreds of millions of dollars in incremental revenue growth for your business.

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